Personal Brand for Business Leaders:
From Zero to Influencer

Your personal brand is an asset — it either works for you or against you. Choose the first!

✨ Positioning that stands out
💬 Content that sells
🏆 Reputation that opens doors

A practical course for experts, entrepreneurs, and professionals who want to make themselves known —
in a way that converts into clients, partnerships, and profit!

😩 Tired of posting “something” and seeing no results?
🤷‍♀️ Not sure how to present yourself properly?
🤐 Have real expertise — but no one seems to notice?

💡 It’s time to build a brand that doesn’t just exist, but works!

Who is this course for?

✅ Experts who want to become well-known in their field

✅ Entrepreneurs who want to attract clients without paid ads

✅ Bloggers and creators who want to turn followers into income

✅ Anyone who dreams of creating a strong personal brand but doesn’t know where to start

What will you get?

✔️ Clear positioning: who you are, for whom, and why you

✔️ A content strategy that builds trust and generates inquiries

✔️ A refreshed profile that speaks for you

✔️ Networking with other strong participants

✔️ Most importantly — confidence in yourself as a brand, not “just a person on Instagram”

👉 Learn more at the intro session

Course Program

Week 1: Foundations of Personal Branding

🎯 Goal: Understand the importance of personal branding and define your niche.
📌 You’ll learn:

• What a personal brand is and why you need it

• How to analyze your strengths and unique qualities

• How to define your target audience

🛠 Practice: Personal uniqueness test + crafting your positioning statement

Week 2: Building Your Brand Strategy

🎯 Goal: Create a clear strategy for brand development.
📌 You’ll learn:

• How to develop a brand strategy

• The main elements of communication

• How to build trust through content

🛠 Practice: Write your brand story and create a content plan

Week 3: Social Media Presence

🎯 Goal: Build an effective social media strategy.
📌 You’ll learn:

• How to choose your main platform (Instagram, LinkedIn, TikTok, Facebook)

• How social media algorithms work and what influences reach

• How to create engaging content

🛠 Practice: Profile audit, bio optimization, and your first strategic posts

Week 4: Content Strategy & Thought Leadership

🎯 Goal: Learn to create content that strengthens your authority.
📌 You’ll learn:

• Types of content: educational, entertaining, motivational

• How to create viral content

• How to develop your unique style

🛠 Practice: Launch your own one-week personal content marathon

Week 5: Monetizing Your Personal Brand

🎯 Goal: Learn how to earn from your personal brand.
📌 You’ll learn:

• Main monetization models (services, courses, ads, collaborations)

• How to build a sales funnel

• The psychology of selling

🛠 Practice: Develop your commercial offer and first monetization step

Week 6: Automation & Scaling

🎯 Goal: Build a system for sustainable brand growth.
📌 You’ll learn:

• How to automate content and use AI

• How to work with a team and delegate tasks

• How to plan your growth for 6–12 months

🛠 Practice: Create a personal growth strategy for the next six months

👉 Learn more at the intro session

Available Packages

👉 Reserve your spot for intro session